Turn your business idea into a field-ready verdict.
Bring the idea and whatever proof you have. Leave with a six-part stress test, a visible evidence ledger, the weak link, and a seven-day experiment with pass, pivot, and kill rules.
Built on the Prioritization Matrix from Ideas That Spread. Scores are hypotheses until customer behavior proves them.
Log what prospects have actually done—from attention through money—so the report can label confident conclusions and unproven assumptions separately.
Six dimensions multiply, so one fragile link cannot hide behind a flattering average. Adjust any score and the grade, verdict, and recommended move recalculate together.
Get a sharper Minimum Sellable Product, outreach language, and pre-committed pass, pivot, and kill thresholds you can save or print.
Averages hide weak ideas. Multiplication does not.
Busy new parents need a simpler dinner routine.
That they will pay for a guided reset instead of reaching for meal kits.
Offer five return-to-work parents a paid, one-week Dinner Reset. Pass only if two place a deposit.
Your idea does not need encouragement. It needs a stress test.
Bring the idea, the customer, and whatever proof you have. Leave with the weak link, a stronger version, and the exact real-world test that decides what happens next.